Technorati, one of the world’s largest blog search engines has launches blog advertising network, Technorati Media. Technorati has the most comprehensive index on the blogosphere, indexing more than 1.5 million posts daily or over 18 updates a second.
Early advertisers on the network include big-name companies like Honda, Toyota, Visa, Sony, Adobe, HP, Sandisk, Microsoft, and Universal Pictures. For now technorati is only working with larger blogs, but they plan to open up the network to anyone in a few months. Ads are sold on a CPM basis.
TechCrunch reports that The Company has been testing the new sales product with a number of partners, including BlogTalkRadio, BlogCritics, BlogCatalog, BlogTV, Technabob, GPSMagazine, GeekAlerts and NerdApproved. CEO Richard Jalichandra says these blogs reach a combined audience of approximately 17 million unique monthly visitors.
Read more at TechCrunch.
Tags: Online Business, Blog, Internet Business
When technorati rolls out something like this then marketers need to get on it! I will be using glyphius to write out my copy and hopefully will be running some ads on the site when it is open to small business! Thanks